Selling ad space to advertisers makes the bulk of revenue for many
websites and considering that 22 percent of total ad spending is spent on
online ads. Optimizing your website and ad space becomes a crucial component if
you want to make money from your website. Although there are apparently many
different ways you can make money by advertising on your website, they all come
down to tree categories.
Selling ad space directly to individuals and
businesses. Affiliate marketing, which is where you promote and advertise other
people's products and get a commission for each sale you make and the third and
easiest of the two (if you have good traffic coming into your site) is through
ad networks where you display ads and get paid for every click your visitors
make on those ads.
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Displaying Ads on Your Website
No matter which of the networks you sign up with, the process of
getting ads up and running is the same. However, as you will see below, with ad
networks like Adsense, you only have to add one piece of code to your site
where you want the ad to be displayed. After being approved for any ad network,
you will be presented with a piece of code to insert into your site. If you
don't know how to do this, don't worry, most networks have a step-by-step guide
that shows you exactly what to do and where to put the code.
Once you insert
the ad, the network will start displaying ads, and what makes it interesting
and highly successful is that these networks display ads that are relevant to
your site's content with their technology. Thus, if your site is about
gardening and plants, the ad network will display advertisements for gardening
related products and services. Needless to say, these ads are highly targeted
and are therefore more likely to get clicked on as your visitors are looking
for more information on gardening related topics.
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Affiliate Network
The easiest way to get paid for advertising is by displaying ads on
your site, which of course requires registration with one or two ad networks.
Before applying for any network, make sure your site is live and ready to go.
Many networks like Adsense will deny your application if your site is under
construction or you don't have enough pages. So, make sure your site meets the
standards before applying. There are a couple of hundred ad networks out there.
But out of all of them, only a few have enough advertisers to make it worth
your time to display their ads on your site. You could also use ads from
affiliate networks to monetize your online space. This is also known as
affiliate marketing, and as an affiliate there are many ways to promote
products.
But the easiest way to make a profit as an affiliate marketer (again,
if you have decent traffic) is to display banner ads or use links within the
content of your page. Making money from affiliate networks is basically the
same as with other ad networks like Adsense with one big difference you only
get paid when the person who clicks on it takes the necessary action. That
makes it a bit harder when compared to Adsense ads where you are paid just for
the clicks, but the flip side is that the payout from affiliate ads is much
higher. You can earn from $0.50 to $300-$400 or even more anywhere, depending
on the product and the action required.
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